MOOD™ COLLECTION from The Pen Warehouse and Snap Products

Promotional writing instrument specialist, The Pen Warehouse, and digital printing pioneers Snap Products have launched Mood™ Collection, a contemporary lifestyle brand with modern life in mind, featuring a stunning selection of premium drinkware, notebooks and writing instruments that set a new ‘retail-style’ standard in the promotional industry.

The Mood™ Collection provides essential lifestyle products in bold, striking colours and stunning soft touch finishes, effortlessly blending convenience and invention with exquisite detail to create retail standard sophisticated merchandise that is both eye catching and effortlessly stylish.

The Collection - The Mood™ vacuum bottle is an ideal companion for keeping beverages at the perfect temperature on the move, with a double walled design ensuring that hot liquids stay hot for up to twelve hours and keeping cold drinks ice cool for twenty four hours.

A generous 500ml capacity, leak proof screw on lid with available lid options and 304 stainless steel construction makes the Mood™ vacuum bottle durable and reliable, while the reusable nature of the bottle helps the environment by avoiding the use of non biodegradable single use plastics. The Mood™ vacuum bottle is available in eleven bold colours and boasts a tactile powder coated finish for easy grip - perfect for use at the gym or on the move.

The Mood™ Collection also features the Mood™ notebook, which boasts a sumptuous soft feel cover, round corners and 160 pages of FSC® certified lined 80gsm paper. The notebook features a wide pen loop, ribbon bookmark and a convenient elastic closure to keep your jottings safe and secure while an expandable back pocket holds loose notes and papers to complete the design. The Mood™ Notebook features the industry’s widest range of colours and comes in twenty three beautiful shades including pastels, primaries and corporates, with a shade to suit every mood.

Designed as a colour match for the Mood™ notebook, the Mood™ Collection ballpen and mechanical pencil are high specification metal writing instruments with chromium plating. These elegant, stylish push button metal ballpens and mechanical pencils feature a soft touch rubberised finish for a sophisticated, contemporary feel.
The Mood™ ballpen comes complete with a long life refill and German Dokumental™ Ink with Ecoflow™ tip that guarantees one hundred percent extra writing life compared with similar pens. Available in a range of twenty three striking colours, the Mood™ Collection ballpen and mechanical pencil complement the Mood™ Notebook perfectly.
Branding Options - The Mood™ Collection provides the ideal opportunity to create an impactful brand message, with bespoke personalisation options available via an unrivalled array of cutting edge branding innovations.
Eight branding options are available for the notebook, including de-doming, digital emboss and foil blocking. Mood™ vacuum bottles can be laser engraved to ensure a permanent message whilst the white vacuum bottle can be branded using dye sublimation for a stunning full colour image.

Mood™ ballpens and mechanical pencils can benefit from two new proprietary printing innovations: wrapped screenprinting and mirror engraving. An engraved mirror finish in chrome can be achieved using specialist Chromark® technology for maximum brand impact which really stands out from the crowd. Meanwhile, a three hundred degrees wrap around spot colour print on the rubberised barrel provides a larger print area and even greater branding choice for distributors, thanks to an in-house formulated ink system. Standard laser engraving, pad and screen Pantone match printing options are also available, as well as direct digital printing in full colour.

A Mood for Sustainability - At the heart of the Mood™ Collection are values to promote the preservation of the planet as well as promoting the uniqueness of personality. This is why the Mood™ vacuum bottle is one hundred percent BPA and plastic free and Mood™ notebooks only contain paper certified by the FSC®. This helps to avoid compromising the environment with destructive plastics and deforestation methods and instead offers reusable, sustainable products which help to keep our oceans and forests thriving for generations to come. The Mood™ ballpen has been carefully designed to allow the refill to be replaced when necessary, with the web address detailing where to order replacement refills printed on the side of the refill itself.

Operations Director Helen Dyl has expressed her pride and excitement for the new brand, praising the Mood™ Collection: “We are thrilled to be able to take another leap forward and offer distributors a superior retail style premium lifestyle product range, offering the industry’s widest choice of colours, high quality tactile materials and proprietary branding options. This innovative lifestyle brand keeps customers’ unique individuality at the very forefront of design and functionality, providing distributors with significant opportunities for business growth.”

Distributors can also take advantage of a range of dynamic marketing tools to support their showcase of Mood™ Collection to their customers. In-house designed showroom and easy to carry sales and presentation cases featuring high quality and sustainable materials including FSC® certified wood and paper reflect the new premium industry standard of Mood™ Collection. A portfolio of ready made digital marketing support assets to boost campaigns and promotional activities are also available to registered distributors via the companies’ online Marketing Hub.

Mood™ Collection was unveiled at this year’s Merchandise World show in September to a hugely positive reception, with distributors keen to explore the aesthetics and ethics of the collection for their own bespoke branding needs. Explore the collection today and discover how the Mood™ Collection can make a statement, celebrate originality and reflect your unique mood through a range of high quality, in-demand merchandise.

For further information and to register your interest for product availability and updates,

visit www.pens.co.uk/register   or www.snapproducts.co.uk/register